10DLC Carrier Error Codes Explanations

Explanation for Error Codes for 10DLC Campaign… See Telnyx guidance and requirements Learn more about 10DLC Carrier Error Codes Explanations with Telnyx.

CodeReasonExplanation or Scenarios Where This Can Be Used
701Prohibited Content; CannabisAny submission related to cannabis, including CBD, hemp, teas, beauty products, or derivatives, is subject to automatic rejection. This also includes shipping services.
702Prohibited Content; Guns/Ammo — Failure to age gateRobust birthdate age-gate is required on the website and opt-in. Sample messages must not mention any specific brand of firearm/ammo. Age-gate attribute must also be selected.
703Prohibited Content; Explicit SexualContent promoting illegal sexual themes, non-consensual acts, or underage exploitation is prohibited. Includes content appearing family-friendly but containing adult themes.
704Prohibited Content; GamblingCovers participation in games of chance, including casino games, sports betting, lottery, and online gambling.
705Prohibited Content; HateAny form of hate speech, inappropriate content, or profanity is prohibited.
706Prohibited Content; Alcohol — Failure to age gateRobust birthdate age-gate is required on the website and opt-in. Sample messages must not mention any specific brand of alcohol. Age-gate attribute must also be selected.
707Prohibited Content; Tobacco/Vape (Age-Gated)Similar to alcohol, requires an age gate and legal compliance.
708Lead Gen/Affiliate Marketing ProhibitedProhibits the sharing or selling of information to third parties for lead generation. Any mention of lead generation or SEO on the website would lead to a decline of this nature.
709Lead Gen/Affiliate Marketing Prohibited; High-Risk Financial ServicesIncludes payday loans, same day loans, merchant cash advances, non-direct lenders, third-party debt collection, credit repair programs, and debt relief/forgiveness services. This also includes Crypto related traffic or traffic related to stock markets, trading, commodities.
601Campaign Attributes Do Not Match Website and/or Sample Message ContentIf a campaign is connected to a direct lender and is providing lending services then the "Direct Lending or Loan Arrangement" attribute must be selected. If a campaign is connected to alcohol, firearms or a dating site then the "Age-Gated Content" attribute must be selected. If the Embedded Link/Embedded Phone number attributes are marked as YES, then the message samples must contain a link/phone number
602Inaccurate Registration; Inconsistency between sample message, description, attributes and/or call to action with selected use-caseSample messages, campaign description and call to action should align with the declared use-case. Most common with a marketing use case chosen for the campaign that is not specifically mentioned in the call to action or campaign description. Also when a sample message includes a verification code but the 2FA use case has not been selected for the campaign.
603Inaccurate Registration; Inconsistency between brand, description, website and/or sample messagesThe Brand DBA Name registered needs to match the entity described in the campaign description, CTA, website and sample messages. If the Brand DBA Name is different from the entity in the campaign details/messages a detailed explanation needs to be provided in the campaign description as to how the two entities are related.
611Opt-in message/Confirmation MT must contain brand name, HELP, opt-out, message frequency and associated fees disclosures. Opt-out message must contain brand name and indicate that no further messages will be sent. HELP message must contain brand name and contain support contact (email, phone number, or support website).Opt-in, Opt-out and Help confirmation messages must contain details provided here: </en/articles/10645338-10dlc-keywords-and-confirmation-messages>
710Reseller / Non-compliant KYCThe brand sending the messages must be the one registered, not the agency behind it.
711Repeated Use of Same EIN for Multiple BrandsRequires a valid explanation for the repeated use of EINs.
712Misleading Registration; Campaign appears to be Direct Lending Arrangement but appropriate Content Attribute was not selectedDirect lenders must mark themselves as such during campaign registration.
713Large Companies Using Non-Official Email DomainsLarge companies should use official email domains to prevent fraud risks.
801Not Sole Proprietor; Does not meet small business Sole Prop (EIN) criteria set by TCR and mobile carriersIf the company is an LLC, Inc, Ltd, Corp, etc, they must register a brand with an EIN.
802Sole Proprietor Not Yet AuthorizedRequires authorization to use Sole Proprietor cases.
803Call to Action forces an Opt-In consent because it is missing the "Check Box"; Check box either not present or mandatory causing a forced opt inIf the phone number field and checkbox are both mandatory fields, one must be changed to an optional field. If the phone number field is mandatory but there is no checkbox beside the opt-in language, one must be added (unchecked and an optional field) or the phone number field must be changed to an optional field.
804Unable to verify, need working website or online presence provided for brand validationNo website link was provided in the Website/Online Presence field under the brand details. Website link provided does not work. Website provided does not provide any details about the brand. The carriers require validation of the brand's identifying information including the business address, phone number, and email on the home page, an about section, and a clear description of its core business activities and services.
805Compliant privacy policy is required; add link and/or verbiage for compliant Privacy Policy disclosures (state that no mobile opt-in data will be shared with third parties)The Call to Action does not contain privacy verbiage or a link to a compliant privacy policy. The privacy policy must state that SMS opt-in data will not be shared with third parties.
806Unable to verify, needs compliant and accurate CTA information. Update with specific path for mobile opt-in, HELP instructions, STOP instructions, message frequency disclosure, "message and data rates may apply" disclosure and link to the message program privacy policy, or language referring to the privacy policyThe Call to Action does not contain either HELP language, STOP language, message frequency, data rates, or privacy policy link or language. If the campaign has a marketing use case make sure the CTA mentions that marketing messages will be sent. The message flow does not provide a path as to how someone gets to the opt-in form if it is not on the main webpage. The digital opt-in form is giving an error message when submitting.
851Privacy Policy and Opt-in Confirmation Requirements Not MetPrivacy policy must include disclaimers about third-party data sharing, and opt-in messages must include program name, opt-out instructions, and support contact details.
852Privacy Policy Compliance MissingPrivacy policy must clearly indicate that mobile opt-in data is not shared with third parties.
861Needs compliant and accurate CTA information; update with specific path for mobile opt-in, HELP instructions, STOP instructions, message frequency disclosure, "message and data rates may apply" disclosure and link to the message program privacy policy, or language referring to the privacy policy. Opt-in message/Confirmation MT must contain brand name, HELP, opt-out, message frequency and associated fees disclosures. Opt-out message must contain brand name and indicate that no further messages will be sent. HELP message must contain brand name and contain support contact (email, phone number, or support website).The Call to Action does not contain either HELP language, STOP language, message frequency, data rates, or privacy policy link or language. If the campaign has a marketing use case make sure the CTA mentions that marketing messages will be sent. Opt-in, Opt-out and Help confirmation messages must contain details provided here: </en/articles/10645338-10dlc-keywords-and-confirmation-messages>
807Unable to Verify, Inauthentic WebsiteSpecifically for real estate and insurance companies using incomplete websites that don't allow business verification.

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